NorthShore Capital Advisors Names Vice President of Marketing and Development

Knoxville, TN, April 20, 2008 --(PR.com)-- Mike West, president and CEO of NorthShore Capital Advisors (www.northshore-capital.com), an independent boutique investment banking firm, has announced that Greg W. Needham has joined the firm in a newly created position as vice president of marketing and development. In this role, Needham will be responsible for developing and leading the firm’s strategic marketing plan including company identity and branding, research and data management, customer relations and marketing as well as internal and external company development.

Needham has more than 15 years in the Fortune 750 global marketing arena. Most recently, he was vice president of marketing and sales with Brunswick Corporation’s boat group where he was responsible for leading the corporate marketing, branding and distribution initiatives for eight boat brands. Prior to that, Needham served as director of marketing and product development for the industrial products group of Kennametal, Inc., where he managed over 20 brands and helped to dramatically increase the percentage of new products to total sales. Needham also served in roles of increasing responsibility and geographic reach in marketing, product management and research and development with other Kennametal divisions.

Needham earned his Bachelor of Science degree in Business Administration from North Carolina Wesleyan College and his Masters of Business Administration from the University of Pittsburgh. He is a member of the eMarketing Association, American Marketing Association, Business Marketing Association, Association for Corporate Growth and Theta Pi Chapter of Kappa Sigma Alumni Association. He resides in Knoxville.

“We are excited that Greg has joined the NorthShore team,” said West. “I am confident that his extensive experience with marketing and brand development will be a great addition. We look forward to his contributions for years to come.”

“When Mike and I first met and discussed his vision for NorthShore Capital Advisors, I immediately became intrigued,” said Needham. “Joining this growing firm is a tremendous honor and I am excited to have the opportunity to advance the firm’s identity and presence. My immediate focus will be to develop our strategic marketing plan, and additionally ensure our business processes and systems are solidly aligned with our ambitious growth plans.”

About NorthShore Capital Advisors:
Founded in 2001, NorthShore Capital Advisors is a Knoxville, Tenn.-based independent boutique investment banking firm. NorthShore provides a variety of financial consulting and advising services to middle-market companies seeking guidance on opportunities and challenges relative to buy/sell opportunities, mergers and acquisitions, valuations, joint partnerships, debt placement and financial restructuring. With its unique understanding of industry consolidation, NorthShore keenly applies strategy, creativity and dynamic courses of action to achieve the most advantageous outcome for clients. NorthShore’s team includes an uncommon blend of investment banking, operational and management experience rooted in business services, healthcare, consumer products, retail, manufacturing, distribution and recreation. For more information about NorthShore Capital Advisors, call (865) 862-4942 or visit www.northshore-capital.com.

About Greg W. Needham:
With more than 15 years Fortune 750 global marketing, branding and business development experience, Greg W. Needham is vice president of marketing and development for NorthShore Capital Advisors, an independent boutique investment banking firm providing financial consulting and advising services for middle-market companies. In this role, Needham leads the firm’s strategic marketing plan including company identity and branding, business strategy, research and data management, customer relations and marketing and internal and external company development. A native of Greensboro, N.C., Needham earned his Bachelor of Science degree in Business Administration from North Carolina Wesleyan College and his Masters of Business Administration from the University of Pittsburgh. He is affiliated with the eMarketing Association, American Marketing Association, Business Marketing Association, Association for Corporate Growth and the Theta Pi Chapter of Kappa Sigma Alumni Association and was awarded the 2004 Advanced Manufacturing and Materials Award for Excellence by the Carnegie Science Center. Prior to joining NorthShore Capital Advisors, Needham held positions of increasing responsibility and geographic reach with Brunswick Corporation, Kennametal, Inc. and Eaton Corporation (now NACCO).

Patty Briguglio
MMI Associates, Inc.
(919) 233-6600
patty@mmimarketing.com
PR Firms Raleigh, NC

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