Innovation Direct™ Participates in 2008 National Hardware Show with Lawn and Garden World

Miami, FL, May 10, 2008 --(PR.com)-- Innovation Direct™, a South Florida-based leader in the product licensing field for over a decade, is pleased to announce its successful participation in the 2008 edition of the National Hardware Show with Lawn and Garden World, which took place May 6th-8th at the Las Vegas Convention Center in Las Vegas, Nevada. The event was also co-located with the Homewares Show, an exhibit that debuted in 2007 and was successful enough to return for an encore as part of this year’s proceedings.

As customary, Innovation Direct™ represented and attempted to secure leads for the product ideas belonging to the clients of the invention assistance companies that utilize them as their exclusive licensing agent. Innovation Direct™ also extensively promoted Innovation Direct To Industry™, their proprietary new product idea subscription service for manufacturers that serves as the main vehicle for following up and establishing relationships with the leads garnered at the trade shows they participate in.

According to the National Hardware Show’s official website, over 3,000 exhibitors representing more than 150 product categories were part of the show, and approximately 30,000 attendees walked the aisles of the Las Vegas Convention Center and interacted with them. In 2007, the show's official website cites 18% of those attendees as being of international origin, lending a true global component to the event.

Now that the show has concluded, Innovation Direct™ will initiate the detailed follow-up process with companies met at the event in an attempt to establish successful working relationships that will eventually benefit the product ideas of its inventor clients.

About Innovation Direct™: Innovation Direct™ is a South Florida-based leader in the field of new product licensing and intellectual property transfer that has served inventors for more than a decade.

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