Carmelina Films Releases New Video About Faith and Media

Los Angeles, CA, May 30, 2008 --(PR.com)-- When media educator Nick Pernisco set out to create a documentary about the media’s influence on faith and values for his film company, Carmelina Films, he never thought it would strike a chord with Catholic educators the way it has. But the release this week of his video “Preaching the Media: Exploring Media, Faith and Values in Faith Communities” happened to coincide with Pope Benedict XVI’s address to Catholic media educators last week in which he told participants to be critical, not cynical of media.

The pope’s words confirmed what Pernisco has believed throughout his career as a media professional and college educator. Pernisco says, “I think it’s important for educators and parents to not reject certain types of media outright, but instead to use the media messages we disagree with to learn from them, and to help teach values to our children.”

Pernisco, raised Catholic near Santa Monica, California, wanted to produce a documentary to specifically help faith-based educators teach kids about how to reconcile media values with faith values. He continues, “As educators, this is the biggest hurdle of our time. How do we teach our kids to follow the traditions we hold so dear, especially when they’re constantly bombarded with media messages that disagree with their beliefs."

He interviewed well respected members of the faith media community, including Sister Rose Pacatte from the Pauline Center for Media Studies in Culver City, California, and Father Peter Malone from SIGNIS International in London, England. He also reached out to the educational community, interviewing Maria Elena de las Carreras, a Catholic film professor at California State University, Northridge.

Pernisco says he was pleased to work with the educators involved in the project. “These educators have helped shape my own ideas about media and society, and I thought that others could benefit from their words of wisdom.” The film intercuts the interviews with thoughtful interludes about media’s impact on society, and includes on-screen guiding questions that educators can use to help guide their own teachings. Pernisco continues, “This documentary is really for anyone who wants to learn how to share their ideas about media and media values with others. I wish I could have seen this video when I was in school, and I wish I had it when I was learning about media in college.”

“Preaching the Media: Exploring Media, Faith and Values in Faith Communities” is now available from Carmelina Films (http://www.CarmelinaFilms.com).

About Nick Pernisco

Nick Pernisco teaches communications and broadcasting classes at Santa Monica College, and media production classes at California State University, Northridge. He has a Bachelors degree in Radio-TV-Film production from California State University, Northridge, and a Masters degree in Mass Communications from the same university. He has produced numerous documentary films about media literacy education, and he is the founder and editor-in-chief of UnderstandMedia.com, a site with original articles, resources, lesson plans, podcasts, videos, and blogs for teachers, parents, students, and anyone interested in better understanding media.

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Carmelina Films
Nick Pernisco
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