Everest Poker Selects Ketchum to Manage its European Press Relations

Ketchum Paris will manage both the poker room’s press relations in France, and European coordination

Paris, France, April 04, 2006 --(PR.com)-- Ketchum Paris, media relations and influence strategy agency (DDB group in France), adds Everest Poker to its list of clients.

Ketchum Paris is in charge of publicizing the French website www.everestpoker.net, a beginner-friendly poker site entirely in French, which allows all types of players to increase their skill level through game simulations.

The agency will also manage the PR activities around Everest Poker involvement with local, European, and worldwide tournaments.
In addition to this, Ketchum Paris will coordinate European press relations, in particular with Ketchum Munich in Germany.

"We are very happy to contribute to the visibility and positioning of a qualitative online gaming platform with growing popularity. Winning this new client has strengthened the .com expertise of the agency following the recent signings with Maxicours.com and LeGuide.com. Ketchum Paris’ positioning of Everest Poker is strategic. Beyond managing the press relations, the agency has been assigned the coordination of the European agencies," comments Jean-Martial Ribes, President of Ketchum Paris.

Everestpoker.com is the first site dedicated to the international poker playing community. Recognizing the many non-English speaking poker enthusiasts around the world, Everest Poker has built the only poker software fully localized in 11 different languages. In addition, Everestpoker.com offers poker players customer support in 15 languages, and is involved with local poker initiatives through partnerships and participation in national, European and worldwide tournaments. Everest Poker is owned by Ultra Internet Media. For more information, please visit : www.everestpoker.com

###

About Ketchum
Founded in 1994, Ketchum Paris, a media relations and influence strategy agency, is one of the top five public relations agencies in France. It has over sixty clients, such as Kodak, IBM, Whirlpool, National Geographic, Pixar, FedEx, Samsonite, Hygena, QuikSilver, Médéric, Starbucks, the Minister for Employment, Social Affairs and Housing, Delta Air Lines, Toys “R” Us and Action Against Hunger. Since 2003, Ketchum Paris is the PR expertise of the communications group DDB France.

Ketchum – a member of the Omnicom Group – represents the 6th international public relations network. The agency has developed an exclusive digital strategy, takes a methodological approach of its innovative Planning Process and develops a detailed program which includes new media such as blogs.
For further information, please visit www.ketchum.com.

Contacts :
Antoine Flament / Melissa Pauléat
+33 1 53 32 56 26 / +33 1 53 32 55 71
antoine.flament@ketchum.fr / melissa.pauleat@ketchum.fr
Contact
Everest Poker
Melissa Pauleat
0033 1 53 32 55 71
everestpoker.net
Senior Account Executive
ContactContact
Categories