Cogentium Launch White Paper: Contact Centre Planning Using Simulation

Glasgow, United Kingdom, July 23, 2008 --(PR.com)-- Cogentium Corporation Ltd, leading provider of contact centre strategic planning solutions, has released the White Paper: ‘Transforming Contact Centre Strategic Planning using Simulation’.

Now more than ever, organisations need to streamline their processes and deliver a high standard of customer service. Contact centres are recognising the power and accuracy of simulation as the solution to support them in meeting these objectives, particularly over more traditional call centre planning techniques.

The newly launched White Paper is designed to tackle the challenges faced by today’s contact centre planning teams head on, highlight the growing trend towards using simulation to support contact centre strategic planning and clearly outline the cost and service benefits that simulation-based solutions can bring to the contact centre and beyond.

Lorraine Brown, Business Development, Cogentium said, “The use of simulation solutions is becoming far more prevalent within contact centre and back office planning environments. The White Paper describes the growing practice of simulation-based planning in contact centres, highlights its potential to transform contact centre strategic planning and provides useful insight into how simulation works, the real benefits that can be derived and tips on how to succeed in its implementation and use.”

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About Cogentium

Cogentium deliver innovative, high-value simulation solutions that support strategic planning and process re-design within contact centre operations.

Underpinned by their proven proprietary simulation technology, their long term planning solutions enable you to test plans for investment, consolidation and growth to enable you to:

· Test limitless 'what-if' scenarios to support future planning requirements
· Compare and evaluate multiple scenarios in a risk-free environment
· Forecast the impact of strategic change to answer questions around cost vs. benefit of achieving one service level over another
· Quickly and accurately develop monthly, annual and multi-year planning scenarios
· Determine optimal operating strategies that reduce cost and improve service
· Give you the vision to make proactive, better informed strategic decisions.

Cogentium will also be exhibiting at Call Centre Expo 2008, which takes place on the 16-17 September. At the event, visitors to Call Centre Expo will have the opportunity to visit the Cogentium stand J3 and discuss the strategic planning solutions in more detail.