New Online Tools Keep Customers Abreast of Dynamic Market Conditions

Cleveland, OH, July 23, 2008 --(PR.com)-- Tradex International, Inc., one of the largest suppliers of disposable gloves in the United States, announced today the launch of two new online resources designed to better inform its customers of the latest news and pricing trends impacting costs.

The company’s new Pricing Trends tool enables customers to track shifts in raw materials costs and foreign exchange rates that most heavily influence glove prices. Updated daily, users can easily gauge shifts in the market by graphing price history and viewing comparative data from a variety of time periods.

To complement the pricing data, Tradex also introduced its new Market Update Blog, aimed to share with customers news detailing the latest challenges and opportunities confronting the industry that are too complex to be described simply by numbers. Fully interactive, the new blog allows users to ask questions, share additional information, and exchange ideas.

“As the economy becomes increasingly volatile, we grow even more sensitive to our customers’ need to stay informed on issues effecting pricing,” said Saji Daniel, President and CEO of Tradex. “By maintaining transparency, our business partners are enabled to make informed purchasing decisions and forecast prices using the same data and intelligence we utilize for strategic planning.”

Already, the new tools have enjoyed success. Within hours of posting a recent article on the impact of “new FDA glove standards”, the posting jumped to a number one ranking on Google. Users are spending nearly twice as long on the site since the launch of the new features, and traffic is up over 25% in the last month.

Tradex International, Inc.’s comprehensive line of Ambitex® brand disposable products are internationally recognized for quality and safety, protecting people’s health in the foodservice, medical, janitorial, and light industrial markets around the globe.

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