Digital Promo Network Announces Beta Launch of DeliNET, a Creative Approach to Customized In-Store Advertising

Schaumburg, IL, August 06, 2008 --(PR.com)-- DPN will officially introduce deliNET, an innovative approach to proprietary brand advertising, during the CSP Foodservice at Retail Expo on August 11th, 12th, and 13th. DeliNET is an online service that will provide convenience store owners the capability to create and customize animated advertising spots for broadcast on DPN’s in-store digital screens. They will be able to quickly and easily market daily, weekly, or monthly promotional items, such as foodservice specials or on sale vendor products.

Convenience store owners can take part in demonstrations of DeliNET and witness how DPN will integrate its extensive content library with the new customer generated foodservice advertisements. “We have developed a database that allows our customers to create and manage their own personal advertising account. They can start the ad creation process by using the DPN shared library of background templates and images, or they can personalize the ad spot by uploading and storing product shots to their own secure library,” explains Gary Quasebarth, DPN’s Vice President of Operations. He also mentions, “They [the customer] chooses a background, then a product. They add the price or any text they’d like to use to enhance the advertisement. Then they can preview and submit for approval. That’s it.” Per appropriate approval from DPN’s marketing team, the c-store ad will be rendered and scheduled to the network in minutes.

For additional information and a preview of DeliNET, please stop by booth #341 during the CSP Foodservice at Retail Expo 2008. You can also find information about DPN and DeliNET at www.digitalpromonetwork.com.

DPN is a privately owned and operated digital signage network focused exclusively in convenience stores. They provide full-service turnkey programs and operate the most advanced digital signage network in the convenience store industry.

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