About
www.dpkpr.com
Guided by Oregon and Texas public relations firm veteran Dan Keeney, APR, DPK Public Relations helps organizations define, package and communicate their stories. Through an array of public relations services, our team of highly qualified PR experts helps small and large businesses forge positive and productive relationships with their employees, customers and communities. We have planned and managed award-winning communications programs and redirected controversy related many of today's most important issues.
Specializing in:
• Corporate crisis management & recovery;
• Proactive & reactive media relations;
• Media training &
• Public speaking training.
Our formula for successful crisis planning and response and media training services is simple, but few can do it well.
DPK Public Relations moves quickly to translate complex ideas into simple yet compelling and persuasive crisis communication arguments that build trust and understanding, and prompt positive action from the media, policymakers and the public.
DPK Public Relations, a Texas PR firm serving the Portland, Oregon, Houston and Dallas/Fort Worth public relations markets, offers sector expertise in energy, health-care and professional services.
- Status
- Private Company
- Founded
- 2003
Company History
Dan Keeney, APR, is the president of Oregon and Texas PR firm DPK Public Relations. While Dan specializes in crisis communications, crisis planning and media training for clients in the energy, health-care and professional services sectors, he has worked on an array of client challenges…from complex corporate restructurings to product introductions and from international crisis communications response to grassroots engagement efforts.
A 30-year veteran of the communications field, Dan is a four-time winner of the public relations profession's highest honor - the Silver Anvil from the Public Relations Society of America. The programs that won those awards illustrate the power of strategic public relations planning and expert public relations implementation in changing attitudes and behaviors:
Building public support and appreciation for Intel Corporation while convincing lawmakers to grant the company a tax break that saved it $200 million;
Convincing Oregonians to bring competition to an electricity market that boasted the nation's lowest rates;
Helping protect the health of Keiko, the killer whale who starred in the movie "Free Willy"; and
Keeping a small nonprofit Florida hospital from a being swallowed up by a large health-care corporation in a hostile takeover.
Before establishing DPK Public Relations, Dan was the general manager of a large Houston public relations firm. Dan also practiced high tech public relations and public affairs for public relations firms in Portland, Ore. He got his start in public relations with Ketchum Public Relations in Pittsburgh. Before his public relations career, Dan spent 10 years as a broadcast journalist, which is especially valuable for clients needing media interview training or public speaker training.
In addition to his work at DPK Public Relations, Dan is the immediate past president of the Houston Chapter of the Public Relations Society of America.
He is a graduate of the University of Colorado's School of Journalism and has been married to his wife, Julie, for 32 years.