Marketing Management Analytics Experiences Record Growth of 32% in 2011
Solution innovation, a significant infusion of business and analytic talent, a commitment to delivery excellence and client value creation fuel revenue gain at MMA. - January 21, 2012
Marketing Management Analytics Announces the Successful Launch of Its Pricing Strategy Solution
New pricing solution focuses on value creation and competitive advantage for manufacturers, retailers and restaurants, delivering predictive pricing strategies that optimize revenue and profits. - January 12, 2012
Former L’Oreal Marketing Executive Joins Marketing Management Analytics as SVP, Strategic Accounts
Marketing Management Analytics (MMA) has hired marketing executive Mark Anton as SVP, Strategic Accounts. Anton was VP of Consumer and Market Intelligence for L'Oreal's Consumer Products divisions. - November 11, 2011
Synovate MMA Hires Senior Marketing Services Exec Amir Zaheer as Vice President of Account Management and Business Development
Former Experian, RR Donnelly exec brings experience in both B2B services and client-side consumer marketing - June 11, 2010
Marketing Management Analytics Names Former WPP SVP Robert Gannon as Senior Vice President, Business Development
Gannon comes to MMA from WPP’s Red Dot Square Solutions business, where he served as SVP, Business and Customer Development - April 02, 2010
Former Yahoo! Marketing Executive Michele Madansky Teams Up with Marketing Management Analytics to Advance Digital Strategy
Madansky, a highly sought-after consultant to major Fortune 500 firms on online media research and advertising effectiveness, was formerly Vice President of Customer Insights at Yahoo! - February 05, 2010
Marketing Management Analytics Announces MMA Digital, the First Marketing Services Offering That Evaluates Online, Offline Media on a Level Playing Field
MMA’s insights, best practices and proven methodologies help major brands improve digital ROI - January 28, 2010