Dallas Pets Alive! Renames Shelter Dogs After Trending News to Drive Adoptions
Dallas Pets Alive! (DPA!), creators of the viral sensation #muttbombing, launches Adoptable Trends, the second phase of their digital communications platform using search and social media. The idea of the campaign is to rename dogs after trending topics, capitalizing on these social trends to help... - March 23, 2015
Dieste Joins Forces with the Taco Bell Foundation for Teens’ Mission to Curb High School Drop Out Rates
On April 23, 2009, participating Taco Bell restaurants around the nation will be serving up the chance to support teen education and Dieste is helping the company generate awareness for the effort. Taco Bell restaurants will donate 15% of their gross sales to help support the Foundation’s mission. National statistics show that every 26 seconds someone drops out of high school. Dieste has created the first-ever campaign for the Foundation that includes TV, radio and Internet. - April 24, 2009