The Business Within, LLC

Two Former PR Agency Execs Launch Consultancy Firm, the Business Within, LLC, Offering "Back-of-the-House" Solutions for PR Industry

"The mission of The Business Within is to offer solutions for agencies that don't have the benefit of dedicated, executive-level oversight for their operations and administrative areas," says Calleja. "What inspired us to start the company was our collective back-office experience in the PR industry and our passion for helping make things run more efficiently. Our services will help small- and mid-sized PR agencies be more productive and ultimately, grow a healthier bottom-line." - September 04, 2008