GOLDENCHINABRANDS Pte. Ltd. / Shanghai / China - Global Stewardship of Chinese Brands: Interview with Ceo and Founder About Taking Chinese Brands Global

GOLDENCHINABRANDS Pte. Ltd. has recently been featured in ChinaOnTV’s Entrepreneur Edition. In this interview Alexander von Riesen, Managing Director of the brand consultancy, talks to Karen Chen about his company and its vision, the opportunities and risks of Chinese brands going global as... - October 16, 2008

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