Responsewave

Ruby on Rails Powers Interactive Marketing ASP

Interactice marketing service provider Responsewave (http://www.responsewave.com) announces the release of the market's first Marketing ASP (Application Service Provider) platform developed in Ruby on Rails (RoR - http://www.rubyonrails.org/). The new WaveONE platform allows marketers to perform interactive campaigns in a true multi-channel marketing environment, integrating online, offline and wireless communications channels. - May 09, 2006