YoNaturals Launches in Rochester New York Schools

San Diego, CA, October 31, 2008 --(PR.com)-- Rochester area high schools welcome YoNaturals healthy vending as a new ally in the fight against junk food in vending machines.

Participating Rochester Schools include the Honeoye-Lima School District, Bishop Kearney High School and Frederick Douglas Prep School are amongst a group of select schools to have been chosen for YoNaturals.

"YoNaturals started this program to prove that people will eat healthy snacks and drinks - as long as they taste good," says Mark Trotter, CEO of YoNaturals Inc. "The response from school districts around the U.S.has been astounding as our healthy vending initiative has triggered widespread national interest."

YoNaturals offers over 450 different selections on its ecommerce website and school location menus include Stacy's Chips, Silk, Clif Bar, Organic Valley, Vitamin Water, Roberts Pirates Booty, Horizon Organic Milks and other top selling brands in the natural and organic food industry. Each item selected for the machine has gone through three rigorous tests - meeting either local nutritional standards or, in their absence, California-SB 19 guidelines; being reasonable in cost; and passing student taste tests. The California standards require that school snacks have no more than 35% of calories from fat, have no more than 10% of calories from saturated fat and be no more than 35% sugar by weight.

YoNaturals distributors provide the machines to the schools at no cost and offer sampling events in order for people to “taste test” the products allowing the students to participate in the selection process of what goes into the machines.

“Schools officials are recognizing the extent of the problem of childhood obesity and teens' poor eating habits and are doing something about it,” said Trotter. “We know that is just the beginning when it comes to bringing healthier options into schools around the U.S.,” says Trotter, “but it's a step in the right direction.”

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