Nutrient Optimization Clicks at Optimen.com

Aurora, IL, January 07, 2009 --(PR.com)-- How does Brussels Sprouts Powder fit into a multivitamin formulation? Consumers and fitness enthusiasts can see for themselves at www.optimen.com, the newest informative and entertaining web site from Optimum Nutrition (ON). The unique layout breaks down each of the more than 75 separate ingredients that make up the Opti-Men® Nutrient Optimization System. Among other things, they will learn that Brussels Sprouts are a rich source of vegetable protein and antioxidants.

“We wanted to make the site both educational and fun, said Kevin Heineman, one of the ON Marketing team members who developed the site. “Visitors can click on any of the yellow red, blue, green or black ingredient icons to see not only what’s included in each of Opti-Men’s five performance blends, but why that ingredient was selected. After learning about the comprehensive micronutrient support provided by our product, they will realize how the potency of three Opti-Men® tablets rivals that of any baggie or pack of vitamins.”

Founded in 1987, Optimum Nutrition is recognized as an innovative supplier of premium nutritional supplements. The company maintains two distinct brands – Optimum Nutrition and American Body Building – each offering an impressive line of liquid, powder, energy bar, capsule and tablet products. ON owns and operates state-of-the-art manufacturing facilities to assure the very highest standards of quality and consistency.

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For more information on Optimum Nutrition or
www.Optimen.com visit www.optimumnutrition.com.
Or contact Tim Weigard at 630-236-6707.
700 N. Commerce Street, Aurora, IL 60504