Mellace Family Brands’ Snacktrition Line Wins Multiple Natural Products, Health & Fitness GearAwards™

Fruit & Nut Mix, Sea Salt Almonds and Sea Salt Cashews earn national recognition.

Carlsbad, CA, October 08, 2009 --(PR.com)-- Mellace Family Brands, a snack food innovator known for a diverse product line that includes tree nuts, peanuts, snack mixes, and enrobed chocolate items, today announced its Snacktrition line has been recognized with multiple 2009 GearAwards™ by ShapeYou.com, an innovative health and fitness website.

Snacktrition Calcium and Fiber Fruit & Nut Mix earned a Seal of Excellence. And the Calcium Sea Salt Almonds and Fiber Sea Salt Cashews earned Top Gear of the Year honors. Each year, ShapeYou.com selects the top products in a variety of natural products, health and fitness categories and provides them with added visibility in its wholesale directory. ShapeYou.com’s judges are industry professionals from the world of trainers, nutritionists, health care practitioners, health food storeowners and more.

“We have a passion for making treats that are both tasty and healthy,” said Mike Mellace, chief executive officer, Mellace Family Brands. “Snacktrition products are health-baked through a simple oven-roasting process developed to provide less fat and a more natural and flavorful crunch compared to traditional oil-roasted varieties. In addition, we sprinkle our almonds and cashews with the nutrients your body needs like fiber and calcium, making it easier to incorporate them into your daily diet. We believe you can really taste the difference in our products, and this industry acknowledgement demonstrates how we have successfully set ourselves apart.”

The huge selection of natural and organic products out in the marketplace gave ShapeYou.com the idea to create and run the GearAwards. “We want people to easily find the best of the best that's out there,” a company spokesperson said. “And if it has a GearAward seal on it, that just makes it simpler to find a great product - because we've done the footwork already.”

About ShapeYou.com
ShapeYou.com (www.ShapeYou.com) is the creation of fitness and nutrition guru Tony Hale, and provides a wealth of information, articles and resources for consumers, retailers, and manufacturers in the natural & organic industry. This year, ShapeYou.com also launched its Sports, Health & Fitness Wholesale Trade Directory where wholesale trade buyers for health food stores, sporting goods stores and many other retail outlets can find all the wholesale products they’re looking for in one location.

About Mellace Family Brands
Mellace Family Brands is a snack food innovator that produces the highest quality and most desirable products using unique processes and recipes. The company’s 42,000 square foot state-of-the-art facility located in Carlsbad, California, manufactures a diverse product line that includes kosher tree nuts, peanuts, snack mixes, and enrobed or panned chocolate items. These products have propelled the company’s growth, placing it on the Inc. 5000 list and earning its founder Entrepreneur of the Year award recognitions from both the Carlsbad Chamber of Commerce and Ernst & Young (as finalist for San Diego) in 2007. Since it’s founding in 2001, Mellace Family Brands has made social responsibility a top priority. Through the Mama Cares Foundation, the company has provided assistance to many individuals, families and organizations in need. Please visit www.mellacefamilybrands.com and www.mamacares.org for more information.

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Mellace Family Brands
Mike Mellace
866.255.6887
mellacefamilybrands.com
Cynthia Guiang
cynthia@cgcommunications.com
858-793-2471
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