North Shore Fitness Company Establishes Health and Wellness Fund for Local Charity

Salem, MA, January 19, 2010 --(PR.com)-- B&S Fitness (http://www.bnsfitness.com/), the largest provider of fitness programs on Boston’s North Shore, is proud to announce the establishment of its B&S Fitness Health and Wellness Fund to benefit Plummer Home for Boys located in Salem.

The money raised from various B&S Fitness events will be used for activities related to health and wellness at Plummer Home. These activities include sports activities, outdoor activities, sports equipment, sports camps, nutrition, health and wellness education, as well as a variety of other activities.

According to James E. Lister, Executive Director of the Plummer House, “The boys at Plummer Home come from disruptive families and many of them have had little exposure to healthy lifestyles. We try to educate, teach, and build excitement around activities that teach kids to live healthy lives. This generous fund established by B&S Fitness will support these activities and greater emphasize health and wellness at Plummer Home.”

Brandi Dion, Member Manager, and a co-founder of B&S Fitness stated that, “We decided to create this fund for Plummer Home because of our relationship with the Executive Director, James E. Lister. He is so passionate about health and exercise and has been a big supporter of B&S Fitness for years, and this fund is our way of honoring him and his work at Plummer Home.” Ms. Dion goes on to state that, “At B&S Fitness, we are so thankful to be in a position to help make a difference in the lives of these deserving young men.”

Contributions to the fund are welcomed. To make a financial donation online, please visit: http://plummerhome.org/donate14.html. Or, checks can be sent to Plummer Home for Boys - simply note that the donation is for the B&S Health and Wellness Fund.

About The Plummer Home for Boys:

Plummer Home for Boys www.plummerhome.org is a private, nonprofit entity that has existed for over 150 years. It provides services for adolescent and young adult males from throughout the North shore who have a history of abuse and neglect and/or are struggling with managing their behaviors. The Home works to instill in each boy a sense of hope and confidence, to learn more adaptive behaviors, and to develop greater self-esteem in order to help them lead fulfilling lives.

About B&S Fitness Programs LLC:

B&S Fitness http://www.bnsfitness.com, based in Salem, MA is the largest provider of professional quality fitness programs on the North Shore of Boston. Voted “Best New Business” in Salem for 2005, B&S Fitness provides unique programs for all fitness levels - from novices to seasoned athletes. The company’s owners are schooled in exercise science and hold various coaching and fitness certifications. B&S Fitness programs include the largest boot camp program in the region, Psychofitt™, Powerfitt™, weekend warrior, yoga, endurance swim programs, competition training for triathlons, marathons, duathlons, as well as personal fitness training and corporate boot camps. They also provide specialized fitness programs for men, women, and youths. Wholly owned B&S Fitness subsidiaries include B&S Sports Science, B&S Event Management, and North Shore Boot Camp Co. For a complete list of B&S Fitness programs, go to: http://www.bnsfitness.com.

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