Varicent Receives “Positive” Rating in Leading Analyst Firm’s Sales Incentive Compensation Management Software MarketScope Report

Toronto, Canada, March 11, 2010 --(PR.com)-- Varicent Software, an innovator and global leader in providing Incentive Compensation and Sales Performance Management solutions, today announced that it received a Positive rating in Gartner's report entitled “MarketScope for Sales Incentive Compensation Management Software(1).”

Michael Dunne, Research Vice President, Gartner and author of the MarketScope reports that “through 2012, enterprises will miss the equivalent of 5% to 10% of annual sales as 'lost opportunities' that could have been captured through improved management of sales territories, quotas and compensation plans.”

“We too, see the rebuilding of sales capacity as one of the key drivers of this market,” said Brian Hartlen, Vice President, Marketing, Varicent. “We believe that receiving a positive rating from Gartner is a great testament to the success of our ability to serve this market with our innovative solution, expanding partner network, service excellence and global support.”

Varicent SPM delivers the most innovative approach to effectively managing an organization's variable compensation programs and processes. By adopting Varicent's solution, companies of all sizes are able to save time, money and effort currently being wasted on inefficient processes. They are also able to improve the productivity of their sales force by directly aligning their selling behavior to their overall corporate objectives.

Varicent's complete Sales Performance Management solution includes Incentive Compensation Management, Territory Management, Quota Planning and Roster Management. Varicent is distinguished by its ability to provide rich analytics, modeling and reporting all within a single application.

MarketScope Disclaimer
The MarketScope is copyrighted March 5, 2010 by Gartner, Inc. and is reused with permission. The MarketScope is an evaluation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the MarketScope, and does not advise technology users to select only those vendors with the highest rating. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Varicent Software Incorporated
Varicent Software Incorporated is an innovative software solutions provider delivering measurable improvements to its clients businesses through its industry-leading sales performance management solution Varicent SPM. Varicent's customers are high-performing companies representing a variety of industries and include Waste Management, Convoy Financial Group, Sherwin-Williams, Manpower, Autodesk, Getty Images, Starwood Hotels, Sun Hung Kai Financial, and many others. For more information, please visit www.varicent.com.

(1) Gartner "MarketScope for Sales Incentive Compensation Management Software" by Michael Dunne, March 5, 2010.

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Varicent Software Incorporated
Brian Hartlen
1-800-646-2601
www.varicent.com
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