Ancient Spice Adds Balance to Modern Life

Tring, United Kingdom, January 11, 2007 --(PR.com)-- Solgar Vitamin & Herb is proud to announce the launch of Cinnamon Alpha Lipoic Acid (ALA). Cinnamon has been used for centuries as an extremely versatile supplement; one of its main qualities being associated with relaxed digestion, but now modern science is realising the amazing potential of this ancient spice. ALA helps to recycle the antioxidant vitamins C and E. It is also a powerful antioxidant in its own right and studies suggest that ALA may play an important role in cardiovascular health and blood sugar support.

In today’s society where hectic lifestyles demand the need for convenience we often pay the price with highly refined, high sugar diets, which can lead to insulin resistance for many people. A new breakthrough for the use of Cinnamon is that of supporting blood sugar control. Cinnamon is believed to possess the unique ability of suppressing the enzymes that can damage insulin receptors within the body, as well as increasing the cells’ sensitivity to insulin, thus ensuring insulin efficiency within the body. ALA is recognised for its important role in blood sugar balance and is also believed to stimulate the body’s insulin receptors. For the first time, Solgar combines these two supplements to work together in synergy.

Both cinnamon and ALA alike provide powerful antioxidant properties, which are believed to help support the body against free radicals and are especially important for those with blood sugar control issues.

Cinnamon ALA is marketed in the UK by Solgar Vitamin & Herb and will have an RRP of £13.89, available from 1st January 2007. For more information, please contact either Marie Kendall or Sarah Hibbert on +44 (0) 1442 890355 who will be immediately available for interview, or go to www.solgar-vitamins.co.uk.

###