VitaNat Drives Osteoporosis Awareness with Free Product Giveaway

Nottingham, United Kingdom, October 19, 2010 --(PR.com)-- Osteoporosis and weakening of the bones affects over 75 million people in Europe, USA and Japan alone. Over 50% of women and 25% of men will suffer an osteoporosis fracture in their lifetime. What is not known quite so well is that changes in diet can dramatically reduce your chance of suffering from the disease. To drive awareness of how this debilitating condition can be prevented or stopped in its tracks, VitaNat is giving away 18 months supply of its whole natto vitamin K2 supplement together with a fact sheet about the disease and possible prevention.

Launching the competition, Nutrition Expert Mark Broughton commented “Most people understand calcium is required for strong bones but without Vitamin K2 this dietary calcium cannot be fixed to long bones. Research has shown vitamin K2 is essential to strong bones for women between the ages of 40 and 60 years of age. We hope by raising awareness of bone health, we can reduce the incidence of osteoporosis in pre and post menopausal women globally”.

VitaNat is the only approved food supplement containing whole natto, the richest natural source of vitamin K2 known. VitaNat was developed by eminate Ltd, a wholly owned subsidiary of Nottingham University.

People interested in winning free VitaNat and to receive their free fact sheet should visit www.vitanatshop.com to register. All entrants to the competition will receive the fact sheet and 6 lucky winners will each win 3 months supply of VitaNat.

Trade and press enquiries about VitaNat can be made to eminate Limited or by visiting www.vitanatshop.com

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