SelmarQ Designs Hydraulic Institute Web Sites, Logo
Charlotte, NC, March 14, 2007 --(PR.com)-- The Hydraulic Institute retained SelmarQ, a Charlotte-based marketing firm, to design their main Web site (www.pumps.org), and the Pump Systems Matter™ site (www.PumpSystemsMatter.org). SelmarQ also created a logo for Pump Systems Matter and updated the HI logo and stationery design.
Based in Parsippany, NJ, the Hydraulic Institute (HI) is the largest association of pump industry manufacturers in North America. Pump Systems Matter is an HI educational initiative designed to assist manufacturers in reducing the amount of energy used by pumps as well as lowering overall pump operating cost. A Flash presentation on the site illustrates the total cost of pump system ownership.
“We are very pleased with the work that SelmarQ has done to help us communicate an abstract concept to pump end-users, utilities and manufacturers,” noted Robert Asdal, Executive Director of HI. “Significant cost savings are possible with pumping systems that are designed to operate at their best efficiency point and with total life cycle cost in mind. End-users benefit from impressive bottom-line savings.”
The 90-year-old Hydraulic Institute serves member companies and pump users worldwide by developing comprehensive industry standards, expanding knowledge by providing education and tools, and serving as a forum for the exchange of industry information. To learn about the Hydraulic Institute contact HI Executive Director Robert Asdal at (973) 267-9700 x 13 or via email at rasdal@pumps.org.
SelmarQ, Brands’ Best Friend produces Business-to-Business marketing materials and programs with a focus on brand stewardship. Employing a broad spectrum of media and designers plus a network of researchers, consultants and specialized talents, their business development professionals collaborate to deliver improved marketing value through increased sales effectiveness, enhanced branding and greater customer loyalty. SelmarQ works with manufacturers headquartered across the U.S. and overseas.
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Based in Parsippany, NJ, the Hydraulic Institute (HI) is the largest association of pump industry manufacturers in North America. Pump Systems Matter is an HI educational initiative designed to assist manufacturers in reducing the amount of energy used by pumps as well as lowering overall pump operating cost. A Flash presentation on the site illustrates the total cost of pump system ownership.
“We are very pleased with the work that SelmarQ has done to help us communicate an abstract concept to pump end-users, utilities and manufacturers,” noted Robert Asdal, Executive Director of HI. “Significant cost savings are possible with pumping systems that are designed to operate at their best efficiency point and with total life cycle cost in mind. End-users benefit from impressive bottom-line savings.”
The 90-year-old Hydraulic Institute serves member companies and pump users worldwide by developing comprehensive industry standards, expanding knowledge by providing education and tools, and serving as a forum for the exchange of industry information. To learn about the Hydraulic Institute contact HI Executive Director Robert Asdal at (973) 267-9700 x 13 or via email at rasdal@pumps.org.
SelmarQ, Brands’ Best Friend produces Business-to-Business marketing materials and programs with a focus on brand stewardship. Employing a broad spectrum of media and designers plus a network of researchers, consultants and specialized talents, their business development professionals collaborate to deliver improved marketing value through increased sales effectiveness, enhanced branding and greater customer loyalty. SelmarQ works with manufacturers headquartered across the U.S. and overseas.
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SelmarQ
Jeff Rothe
704-342-3400 x 119
www.SELMARQ.com
Jeff Rothe
704-342-3400 x 119
www.SELMARQ.com
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