Free Health Drinks Attract Thousands of New Customers to Online Health Food Store

Mesa, AZ, October 20, 2007 --(PR.com)-- BestHealthFoodStore.net was offering free health drink samples when they were overwhelmed with thousands of requests from customers who answered a product survey. Being a relatively new Internet store, daily traffic was steady at about twenty-five visitors a day. Suddenly, the operators of the store tracked over 2,000 visitors in less than 24 hours, and had received as many requests for their health drinks as they could handle.

As the mad dash for free health drink samples continued, the operators of www.BestHealthFoodStore.net grew uneasy about the costs associated with the promotion. Cliff Smith and Jane Wakefield, the duo that created the online store just a few months prior said, "We couldn't believe our eyes as the requests poured in faster and faster, from one every five minutes, to two or three per minute". That is when they realized that their little health food store would have to give up thousands of free health drink samples. They were forced to discontinue the promotion or they would soon be forced to shut down their new store.

Smith and Wakefield posted a note on the BestHealthFoodStore.net customer survey page mentioning their surprise at the thousands of people who suddenly wanted free health drinks. The note read "In order for us to satisfy those who have already submitted their mailing information to our health food store we are forced to put the brakes on our promotion for free health drink samples". They encouraged visitors to look around the store, use a special code and receive 20% off any purchase. They also offered free health podcasts and articles.

Obviously, this is powerful advertising for a new health food store, but can the owners afford to send free health drink samples to so many people and stay in business? The other big question is, how many of those people will ever buy anything from BestHealthFoodStore.net? Wakefield answers this question by saying, "It is encouraging that many of the responses to our customer survey are from people who obviously have genuine interest in higher quality health products than what is being sold in retail stores or advertised on television". Whether or not there will be enough buyers to keep the store in business remains to be seen. For now, though, www.BestHealthFoodStore.net continues to offer all natural, low carb, high fiber foods and health drinks not found at the retail level.

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