Dream Yoga Mats Launches It's Unique Product Line in Target Stores Beginning in August 2014

Aspen, CO, September 26, 2014 --(PR.com)-- Target, one of the nations largest retailers with a dominating presence both online and in physical store locations, has the privilege of carrying a line of customized exercise mats envisioned by Aspen, CO local Nicole Tarumianz and her company, Dream Yoga Mats. Inspired by the rugged, pure beauty of the Aspen landscape, Dream Yoga Mats offers an escape from mundane mats by bringing uniquely inspired designs and materials to the most discerning yogis. Finally, inner inspiration meets outwardly beautiful designs in a fusion of taste and functionality never-before offered in the burgeoning yoga marketplace.

Target will be carrying Dream Yoga Mats line of exclusive exercise mats available in twelve vibrant colors with a range of embroidered designs including Om, tree of life, lotus flower, peace symbol, inspirational words, and more. Dream Yoga Mats offers beautiful designs matched by their environmentally friendly materials choice - a latex and rubber-free PVC foam containing no heavy metals, and using phthalate-free inks and dyes. As modern athletes continue to demand more and better products that reflect their own eco-consciousness, Target and Dream Yoga Mats have teamed up to answer the call and celebrate practitioners intentions for non-harmful, unique products that reflect their own inner harmony.

While target has carried yoga mats and equipment for some time, this new product offering from Dream Yoga mats promises to be the first time the retailer will offer customized, unique mats en masse. Modern yogis have discerning tastes exemplified in their choice of yoga style, teacher, and most recently yoga specific apparel. However, until recently mat choices at Target have been limited to standard offerings from the largest mainstream purveyors. This will be the case no longer, as one of Aspen's own small businesses, Dream Yoga Mats begins supplying to Target. Now, practitioners in downward dog can open their eyes to a supportive place as beautiful and unique as the inner harmony they seek. Featuring a sticky, high performance grip, Dream Yoga Mats offers customized functional beauty for yogis seeking the next level of their individual practice. Target has chosen to support this quest by teaming with the leading designer of custom exercise mats.

The designs offered by Dream Yoga Mats and Target are both beautiful and functional. While the designs offer a means for unique expression of individual tastes, the placement of the designs allow for a focal point of a practice permitting an additional means of body placement and centering. The mats are extra cushioned for comfort and extra long, equally functional in a bamboo studio or the comfort of your home. The foam is designed for durability and long life, outlasting most other yoga mats.

Don't just blend into the studio – create your own sanctuary reflective of your intentions and inner harmony. Finally, a mat that aids you physically and mentally – like your practice itself, unify your mind and body.