Zip Line Gear™ Retools for Retail

Just in time for Summer, industry pioneer rolls out new branding strategy & product packages destined for reatail shelves in sporting goods stores, big box stores, club stores as well as Amazon and Costco online.

Zip Line Gear™ Retools for Retail
Grants Pass, OR, June 30, 2016 --(PR.com)-- Zip Line Gear™, an Oregon based company, that designs and manufactures outdoor recreation equipment, today announced their entrance into retail sales. The transfer from an exclusive online base represents an exciting shift in the way they offer their signature customer service and packages.

“Zip Line Gear™ has reached the point as a company where it makes sense for us to transition from exclusive online sales to retail channel development,” said Tim Thompson, CEO. “Our new initiative will target high-end sporting goods retailers like Cabela’s, Dick’s Sporting Goods, Sportsman’s Warehouse and REI; club stores like COSTCO and SAMS; and, Amazon.”

Zip Line Gear manufactures three lines of recreational zip line equipment, differentiated by: trolley type, install time, included gear, and warranty.

Founder and product designer, Nathan Sleadd, is packaging the best of his expertise. “Each kit is uniquely suited to a type of consumer the company has served in the past decade.”

The new retail packages include:
· Nathan Sleadd Signature Line - Zip Line Gear’s premiere equipment and state-of-the-art tools combine for a high-end zip line experience. The Sleadd Line combines designer gear, high end materials, and integrated installation technology, for the simplest install on the market. The Signature series is also backed with a 10 year limited warranty and a 1 year satisfaction guarantee. All kits accommodate a 350lb weight limit.

o The Sleadd 150 LX Kit – Features a fixed-mounted trolley with anodized aluminum sideplates, ultra-grip handlebars, and stainless dual ball-bearing wheels; and includes eco-friendly tree saver blocks, a tow rope for trolley retrieval, and a safety stop block.

o The Sleadd 250 LX Kit - Combines a fixed-mount trolley with anodized aluminum sideplates, ultra-grip handlebars, stainless dual ball-bearing wheels and a front bumper. A one-size-fits-most riding harness, lanyard, carabiner, and stop block provide extra safety. The kit includes eco-friendly tree saver blocks, a tow rope for trolley retrieval, and a bungee braking system to slow the rider to a gradual stop.

· The Rogue Pro Zip Line Kit - Combines heavy-duty hardware with install tools for a versatile prosumer zip line experience. The hardware accommodates a 350lb weight limit, and is backed with a 1 year satisfaction guarantee. The free-mount, stainless steel trolley is easily removable. A one-size-fits-most riding harness, lanyard, and carabiner are included for extra safety. A bungee braking system slows the rider to a gradual stop and a stop block provides additional safety back up. This kit can be ordered with varying cable lengths.

The innovative designs of the Signature line and Rogue Pro kit, from packaging to manuals, are tailored to meet the needs of a new type of consumer.

“We’ve enjoyed a personalized connection with our customers, providing an informative website and capable team to guide people through their purchase and installation process. We wanted to offer the same level of individualized care in a brick and mortar environment. The retail kits are designed to bring turn-key assembly and adventure to any backyard.” -Nathan Sleadd

About Zip Line Gear™
Based in Grants Pass, Oregon, Zip Line Gear™ sells backyard zip line kits as well as commercial equipment for adventure parks and zip line tours. Zip Line Gear was founded in 2007 by Nathan Sleadd and is the world's highest grossing retailer of residential zip line equipment.

For more information about Zip Line Gear, visit: http://www.ziplinegear.com.
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Charles McHenry & Associates
Charlie McHenry
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Company Backgrounder

Company Backgrounder

Though Zip Line Gear did not invent zip lining, the company has defined the niche and is the industry leader.

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