henderson bas Brings Home Coveted Webby

Toronto, Canada, May 14, 2008 --(PR.com)-- henderson bas, Canada’s most awarded interactive agency, was named a winner at the 12th Annual Webby awards. The agency finished first in the automotive category for its work on the Toyota FJ Cruiser campaign. The interactive campaign was a major component in building brand awareness for the launch of the new SUV.

Hailed as the "Oscars of the Internet" by the New York Times, The Webby Awards is the leading international award honoring excellence on the Internet, including Websites, Interactive Advertising, Online Film & Video, and Mobile Websites. The awards are judged by the International Academy of Digital Arts & Sciences, a global organization that includes David Bowie, Virgin Group founder Richard Branson, AKQA Global Creative Director Rei Inamoto, "Simpsons" creator Matt Groening, Huffington Post founder Arianna Huffington, Real Networks CEO Rob Glaser, and The Weinstein Company's Harvey Weinstein.

"The Webby Awards honors the outstanding work that is setting the standards for the Internet," said David-Michel Davies, executive director of The Webby Awards. "The win by henderson bas is a testament to the skill, ingenuity, and vision of its creators."

“It just rocks to be recognized by such a prestigious award,” said henderson bas President & CEO — Dawna Henderson. “The win for the Toyota FJ Cruiser microsite is a result of the henderson bas vision of always combining strategy and great creative in order to deliver an amazing user experience.”

About henderson bas:
henderson bas is an interactive advertising agency known for great creative that works. Some of the clients henderson bas’ works with include Capital One, Tim Hortons, Coca-Cola, Molson, Primus, Discovery Channel, Mercedes-Benz, Nintendo,and eBay. Learn more about henderson bas, its services, clients, and work by visiting www.TheNiceAgency.com

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