A-Metrics Retains Selmarq to Pitch New Technology
A-Metrics, LLC has retained SELMARQ, Brands’ Best Friend, to develop a marketing program for their new atomic-level measuring device.
Charlotte, NC, April 26, 2006 --(PR.com)-- A-Metrics, LLC has retained SELMARQ, Brands’ Best Friend, to develop a marketing program for their new atomic-level measuring device. The Ultra-Precision Displacement Sensor from A-Metrics has been verified by scientists at the UK’s National Physical Laboratory (NPL) to be accurate at an unprecedented level.
“This is a highly technical instrument with applications in a wide range of industries,” noted Ludwik Zon, A-Metrics General Manager and President. “We were concerned not only with protecting the proprietary nature of the technology, but also with finding a marketing firm experienced in industrial branding. SELMARQ came highly recommended by our associates.”
The hot, new science of nanotechnology works with matter on a scale of 1 to 100 billionths of a meter. The term nanometer is derived from the Greek prefix “nano-” which means one billionth. Manufacturing new materials and products at this level makes precision enormously important. The A-Metrics device measures at the next smaller, Angstrom level – one-tenth of a nanometer. The thickness of a typical human hair is 750,000 Angstroms.
Scientists formerly with the European aerospace industry developed the product. The impact of this technology on a wide range of market sectors promises to be astounding, with a potential scope to rival any technological breakthrough of the past century.
“The scope of applications for this technology goes way beyond scientific instrumentation – it could eventually impact everyday consumer products,” said Jeff Rothe, SELMARQ President. “But like most new technologies, it will likely be first applied to the defense and high-tech industries. The A-Metrics management team has a clear vision for what this platform technology can do. They are also keenly aware that good branding and marketing adds significant value to the company.”
The agency expects to produce corporate image and collateral materials plus advertising and web marketing programs for A-Metrics.
SELMARQ specializes in brand stewardship and marketing design. Their association of business development professionals focuses on delivering value to company brands by building more business, enhancing brands and increasing customer loyalty. SELMARQ works with manufacturers headquartered across the U.S., as well as Europe and the Pacific Rim.
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“This is a highly technical instrument with applications in a wide range of industries,” noted Ludwik Zon, A-Metrics General Manager and President. “We were concerned not only with protecting the proprietary nature of the technology, but also with finding a marketing firm experienced in industrial branding. SELMARQ came highly recommended by our associates.”
The hot, new science of nanotechnology works with matter on a scale of 1 to 100 billionths of a meter. The term nanometer is derived from the Greek prefix “nano-” which means one billionth. Manufacturing new materials and products at this level makes precision enormously important. The A-Metrics device measures at the next smaller, Angstrom level – one-tenth of a nanometer. The thickness of a typical human hair is 750,000 Angstroms.
Scientists formerly with the European aerospace industry developed the product. The impact of this technology on a wide range of market sectors promises to be astounding, with a potential scope to rival any technological breakthrough of the past century.
“The scope of applications for this technology goes way beyond scientific instrumentation – it could eventually impact everyday consumer products,” said Jeff Rothe, SELMARQ President. “But like most new technologies, it will likely be first applied to the defense and high-tech industries. The A-Metrics management team has a clear vision for what this platform technology can do. They are also keenly aware that good branding and marketing adds significant value to the company.”
The agency expects to produce corporate image and collateral materials plus advertising and web marketing programs for A-Metrics.
SELMARQ specializes in brand stewardship and marketing design. Their association of business development professionals focuses on delivering value to company brands by building more business, enhancing brands and increasing customer loyalty. SELMARQ works with manufacturers headquartered across the U.S., as well as Europe and the Pacific Rim.
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Contact
SELMARQ
Jeff Rothe
704-342-3400 x 119
www.SELMARQ.com
Jeff Rothe
704-342-3400 x 119
www.SELMARQ.com
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