LTC Tree's Cutting Edge Video Discusses Long Term Care Insurance
Despite the best efforts of public policymakers, insurance marketing departments, and regular discussions in the press, aging Americans are as uninformed about Long Term Care Insurance coverage as ever. LTC Tree, an online insurance broker, decided to leverage social media and YouTube by producing an animated online video series that explains to consumers what Long Term Care Insurance covers, why it's needed, and who it may be right for. - September 26, 2012
Despite Changes, Long Term Care Insurance Industry Appears Healthy Insurance Site LTC Tree Sees Continued Strong Consumer Demand Amid Changing Industry
Shoppers considering Long Term Care Insurance are undaunted by the changes to the industry in recent months, according to a study by comparison shopping site LTCTree.com. Drew Nichols, one of the co-founders of the site, said, “Several key metrics we use to predict our future sales remain positive.” Nichols continued, “What we are seeing is an industry that’s changing, but for the better.” - August 15, 2012
LTC Tree Study Finds Mac Users Buy More Long Term Care Insurance, Too
An article this week in the Wall Street Journal reveals that users of Apple’s Macintosh computers who visit travel site Orbitz spend an average of $30 more per night on hotels than their Microsoft Windows PC counterparts. With higher per-capita income and different buying patterns, a new study indicates that Macintosh computer users also purchase bigger Long-Term Care Insurance policies, and more often. - June 29, 2012
Death of Long Term Care Insurance Industry? LTC Tree Launches LTC Summer Series on Why That's Not the Case.
Three major insurance giants have exited the individual Long Term Care Insurance (LTCI) market in the past 24 months, and many in the media have begun to speculate that the industry is on life support. As Twain once mused after his obituary was prematurely published in a New York newspaper, “The reports of my death are greatly exaggerated.” LTC Tree gives the rational side of why LTCI is here to stay in a new LTC Summer Series featured on its website. - June 27, 2012
LTC Tree Offers Consumers Long Term Care Insurance Research Tools in New Site
LTC Tree, a leading online consumer resource for comprehensive information regarding Long Term Care Insurance, has launched an improved site that simplifies the process involved in researching and acquiring long term care insurance. - April 11, 2012
LTC Tree Focuses on Usability with New Long-Term Care Insurance Site
LTC Tree, a top destination for comprehensive information on Long Term Care Insurance, has launched an improved site focused on helping consumers learn how Long Term Care Insurance can be used as a core retirement planning tool to protect their assets. - April 09, 2012