Communications & Marketing News

Access cutting-edge information about the communications, advertising, digital marketing, web and graphic design, social media and public relations industries. Highlights include news about agency rosters, personnel, awards and products and services targeted to marketing professionals.

Global Marketing and Networking Launch

Marketing and Networking University (MNU) is an all in one system that offers the user the opportunity to receive the right education from industry leaders and experienced marketers, whilst also saving them money on tools all marketers need by having it all within one area. - December 20, 2014 - Marketing and Networking University

Geo-Information Services - AccuZIP Adds Personalized Maps

New products help marketers improve response rates and achieve a better return on their marketing investment. - December 19, 2014 - AccuZIP Inc.

The Joy Team and Heather Strang Present the 100th Positive Message Billboard in Portland, OR

Portland, Ore. Keeps It Weird - With Positive Message Billboards Throughout the City the 100th message goes up on 1/5/15 - Join in! - December 18, 2014 - Heather Strang, Spiritual Teacher and Author

Manuka Honey USA Hires Illumination Consulting for Marketing and Advertising Campaigns

Illumination Consulting is the new digital agency of Manuka Honey USA to help the original Manuka Honey brand gain market share and profitability through marketing and advertising services. - December 18, 2014 - Illumination Consulting

MMI Selected as Agency of Record for Trades-Based Education Leader, Park West Barber School

Barber School Focuses on Strategic Branding with North Carolina Communications Firm - December 17, 2014 - MMI

National Women’s Business Organization Certifies Media Company

National Women’s Business Organization Certifies Media Company

The most widely recognized and respected national certification organization, Women's Business Enterprise National Council (WBENC), has recently certified BCM Media a private media-consulting firm in Darien, CT. The Women’s Business Enterprise National Council is the nation’s largest third-party certifier of businesses owned and operated by women in the United States. - December 13, 2014 - BCM Media

Online Copy Guru, LLC Announces Newly Enhanced Marketing Consulting Services

Online Copy Guru, LLC now provides comprehensive marketing consulting services in order to provide their clients with a 12-month marketing strategy to create campaigns that are more effective and enhance client reach. - December 13, 2014 - Online Copy Guru, LLC

SimplyCast Welcomes Cyber Abuse Client STOPit

This month SimplyCast welcomed Cyber Abuse client STOPit aboard. STOPit is recognized as a company with a huge potential to better lives and since SimplyCast is devoted to improving life through effective customer communication, this is thrilling. STOPit will be using SimplyCast's platform to communicate with educators and parents to help prevent cyber abuse in schools and youth settings. - December 11, 2014 - SimplyCast

The Right Use of Email Marketing in the Automotive Lifecycle

According to the recent study by management consultant Capgemini “Cars Online,” email marketing is the most important tool for customer retention and repurchase in the automotive market. The automotive sector stands out through its very long customer lifecycle phases. As a... - December 10, 2014 - ELAINE technologies GmbH

Motive Interactive Named to a Top 3 Ranking for Mobile Ad Networks in 2014

Motive Interactive Named to a Top 3 Ranking for Mobile Ad Networks in 2014

Digital marketing veteran, Motive Interactive, is growing fast and securing its place in the competitive mobile advertising ecosystem. Motive nabbed the #3 spot, following only Twitter and Google on TUNE’s Top 25 Mobile Advertising Partners list. - December 09, 2014 - Motive Interactive

Real Estate Investor Websites That Define Real Estate Investing

Real Estate Investor Websites That Define Real Estate Investing

A real estate investing company that also builds real estate investor websites, www.RealEstateInvestingWebsites.net, has upgraded inbuilt marketing features to enable real estate investors generate more leads and close more real estate deals. These features allow real estate investors to attract... - December 09, 2014 - RealEstateInvestingWebSites.com

Facebook and Display Advertising Should be Credited for 830% More Revenue Than Previously Thought

Facebook and Display Advertising Should be Credited for 830% More Revenue Than Previously Thought

The study by Datalicious of more than 700 million media touch points examined each of the advertising channels consumers "touched" – a method known as "multi-touch attribution." According to the CEO of Datalicious, Christian Bartens, display advertising is undervalued in most current models, which has led to ineffective media budget allocation over the years. Accurate attribution results from the study demonstrate that display and Facebook ads should be credited for 830% more revenue on average. - December 08, 2014 - Datalicious

TFI Envision, Inc. Delivers Dove® Self-Esteem Message to Pallet Display for Back-to-School

The Dove® team at Unilever again selected TFI Envision to create the graphics for their 4 pallet POD display for Sam’s Club for their back-to-school offering. - December 07, 2014 - TFI Envision, Inc.

Get the First Mover Advantage in “The Big Value” Gene Therapy Market

Take Advantage of the very lucrative gene therapy market and play in the rare-air of the very few with DelveInsight’s Gene Therapy Reports! - December 07, 2014 - DelveInsight

BookVenture Adds Retailer Preview Program to Its Marketing Services

The self-publishing firm designs another marketing service intended for all its author clients. - December 06, 2014 - Book Venture

First Live Video Streaming Over Inmarsat Global Xpress Passes with Flying Colors

First successful live video streaming transmission over Inmarsat's Global Xpress Ka-band satellite service with SD and HD video up to 4Mbps. - December 05, 2014 - Network Innovations

Exclusive Partner API Launched for The Ad Club Expands Agency Spotter’s Reach

The Ad Club has launched their online Boston agency directory, powered by Agency Spotter's new Partner API. This latest collaboration between The Ad Club and Agency Spotter makes it easy for association members and others across New England to find digital agencies, advertising agencies and more right from their local professional network. - December 05, 2014 - Agency Spotter

Full Scale Media Would Like to Thank GUND, Inc. for Donating 75 Stuffed Toys to Their Project Night Night Initiative for Children

Full Scale Media Would Like to Thank GUND, Inc. for Donating 75 Stuffed Toys to Their Project Night Night Initiative for Children

Gund, Inc. donates 75 plush stuffed toys to Full Scale Media’s Creative Director Allison Kugel for Project Night Night initiative to help Long Island children through SCO Family of Services. - December 04, 2014 - Full Scale Media Group LLC

CS Odessa Announces Marketing Infographics Solution for ConceptDraw PRO v10

The Marketing Infographics Solution for ConceptDraw PRO provides users with a powerful and easy to use infographics tool for an economical price. - December 04, 2014 - Computer System Odessa

Full Service Digital Marketing Agency in Aveiro Launches Social Media Campaign for Christmas

Oakreative – Full Service Digital Marketing Agency in Aveiro – launches Social Media Campaign for Christmas 2014. - December 04, 2014 - Oakreative

APS Fulfillment, Inc. Announces Energy Drink & Sports Nutrition Companies as New Clients

APS Fulfillment, Inc., one of the nation’s leading cost-effective fulfillment and integrated direct mail marketing companies, is pleased to announce it has expanded its international client base with the addition of two new customer wins, one in the energy drink sector and the second in the... - December 04, 2014 - APS Fulfillment Inc.

Special Offer for Trauma Professionals: Fee-Free Advertising on MyPTSD for 2015

Special Offer for Trauma Professionals: Fee-Free Advertising on MyPTSD for 2015

MyPTSD.com--the worlds largest online community dedicated to Post-Traumatic Stress Disorder (PTSD), its associated trauma, and its effects--is releasing a therapist directory for its reader base in early 2015. This unique opportunity for trauma therapists will offer free exposure to MyPTSD's... - December 03, 2014 - MyPTSD

Eternal Press & Damnation Books Release New December 2014 Titles

Eternal Press & Damnation Books Release New December 2014 Titles

Damnation Books and Eternal Press are closing out the year 2014 with releases from both houses. The owners, William Gilchrist and Kim Richards Gilchrist have continued to provide readers with quality, affordable fiction. Damnation Books and Eternal Press now have autographed copies of various... - November 30, 2014 - Caliburn Press LLC

Strategic Partnership – Previsite and XML2U

Strategic Partnership – Previsite and XML2U

Online property marketing provider Previsite and data feed creator & distributor XML2U, have joined forces under a strategic partnership agreement to enhance the marketing reach for customers of both businesses. - November 26, 2014 - XML2U.com

APS Fulfillment, Inc. Says E-Commerce Brands Need to Exceed Expectations Over the Holidays

APS Fulfillment, Inc., one of the nation’s leading cost-effective fulfillment and integrated direct mail marketing companies, is weighing in on the upcoming holiday season and why brands need to exceed fulfillment expectations. “With Thanksgiving and the holidays just around the... - November 26, 2014 - APS Fulfillment Inc.

3C Contact Services Warns Brands: Ensure Customer Service is Prepared for Holiday Demand

3C Contact Services Inc., North America’s premier cost-effective provider of contact center solutions for small- and medium-sized businesses, is warning businesses to ensure their customer service team is prepared to meet increased demand over the shortened 2014 holiday season. “The... - November 26, 2014 - 3C Contact Services

TSItouch Releases the Executive Series

TSItouch Releases the Executive Series

TSItouch LLC. Today announced the new Executive Series, sizes included 48”, 55”, 65”, and 84”. The new Advanced Interactive Collaboration (AIC) solutions are ideal for any kind of 24/7 application as well as for interactive whiteboard usages in meeting rooms and class rooms. - November 25, 2014 - TSItouch

SEMPO San Diego Launches with Inaugural Event

SEMPO San Diego Launches with Inaugural Event

Content Marketing Platform, ClearVoice, Sponsors SEMPO San Diego Special Event on Dec. 3. - November 25, 2014 - ClearVoice

Agency Rescues Dealerships and Small Businesses from the Cyber Defamation Revolution

SEM Media Group combats aggressors out to destroy companies’ digital reputations. - November 24, 2014 - SEM Media Group

Research Firm CSO Insights Identifies Sales and Marketing Pain Points and Opportunities for Improvement in 2015

Report Highlights How Leading Organizations Are Generating Greater Quality and Quantity of Leads, Validating the Utilization of Marketing Automation Platform Technology. - November 24, 2014 - Treehouse Interactive

[ 2 One 5 ] Creative Named Digital Agency of Record for ToughTested

From a digital strategy to microsite and content creation, [ 2 one 5 ] Creative will develop an integrated digital experience to promote an exciting new Tough Tested product line. - November 23, 2014 - Defy

Rainman Creative Joins the San Antonio Chamber of Commerce

Rainman Creative, a full-service digital marketing agency, is pleased to announce its membership with the San Antonio Chamber of Commerce. The company has joined at the Investor membership level, further demonstrating its commitment to expanding its involvement with the local community. “To... - November 23, 2014 - Rainman Creative

The Amerika Group Celebrates Its 1st Anniversary This November

Started in late October 2013, The Amerika Group has been supplying the European promotional industry for a full year now and is looking forward to many more. - November 21, 2014 - The Amerika Group

Concierge Realty Selects Perspective Group's Brand Marketing Service

Concierge Realty, a comprehensive timeshare resale and rental services company, has selected Perspective Group, the leading independent PR & Media Company globally for the vacation ownership industry, to assist with brand marketing strategies through use of its INTUITION Brand Marketing service. - November 21, 2014 - Concierge Realty

One Stop Solution Integrates Business and Social Intelligence

BrandON Media AG, a provider of social intelligence services, announced that it has joined the TIBCO Spotfire® Partner Network. BrandON Media AG is now able to present data and analytics pertaining to any topic - in addition to their own specialized web interface - all on the leading analytics... - November 21, 2014 - BrandON Media AG

The Emolytics (Emotions and Analytics) Conquer the Heart of Belgian Investors

As the result of several years of work in the Computer Vision laboratories of UCL’s Professor Benoit Macq, this technology managed to attract private investors, as well as the Investment Fund VIVES II, who decided together to inject half a million euros in this company. The marketing applications enabled thanks to this UCL technology - unique in the world - will lead GetSmily to conquer the World Wide Web. - November 20, 2014 - GetSmily

Idox Publishes Key Findings of Annual Funding Survey

Idox is pleased to announce the publication of its Funding Survey 2014 – Key Findings, providing insight into what it takes to compile successful funding applications. - November 20, 2014 - IDOX

The Flooring Empire Group Hires Illumination Consulting for Marketing and Advertising Campaigns

Illumination Consulting has been hired to create multiple marketing and advertising campaigns for client Flooring Empire Group. Online and print brochures are going to be created for the Flooring Empire Group as well as Search Engine Optimization and Social Media Marketing campaigns. - November 20, 2014 - Illumination Consulting

WeInterpret.net Has Been Awarded the Interpreting Services Contract for Frederick County Government

WeInterpret.net Has Been Awarded the Interpreting Services Contract for Frederick County Government

Maryland Interpreting Services dba: WeInterpret.net has been awarded the Interpreting Services contract for Frederick County Government. This contract establishes an exclusive partnership between WeInterpret.net and Frederick County Government for all sign language interpreting needs within county government. - November 19, 2014 - WeInterpret.net

SANS Inc. and Wayside Publishing Collaborate to Deliver On-Line Content

SANS Inc. and Wayside Publishing Collaborate to Deliver On-Line Content

A dynamic new on-line learning platform from world language publisher Wayside Publishing is now powered by SANSSpace™ from SANS Inc. The Learning Site™ has been customized by SANS Inc., developer of networked and cloud-based language learning technologies. The Learning Site will be... - November 18, 2014 - SANS Inc. Instructional Technology for Language Learning

"Questioning Protocol" Named 2014 USA Best Book in Health

"Questioning Protocol" Named 2014 USA Best Book in Health

"Questioning Protocol" helps patients and loved ones navigate the healthcare system with confidence and healthcare providers understand the patient perspective. - November 18, 2014 - Well Path Press

Adam Sisson Joins Archer as Copywriter and SEO Specialist

Archer Communications, Inc., an integrated advertising agency and web design company located in Rochester, NY, is excited to announce that Adam Sisson has joined the company as copywriter and SEO specialist. “Adam is an exciting addition to the Archer team,” said Jeff Lennox, President... - November 15, 2014 - Archer Communications, Inc.

True Incentive Executive Team Boasts High Client Retention Rates

True Incentive, a Florida based company providing custom direct marketing solutions is comprised of a seasoned team of leaders which boast high client retention rates. The company offers solutions based on clients’ geographic, demographic and budget objectives. Many of its clients have been... - November 15, 2014 - True Incentive

Award-Winning Art Director Joins Callahan Creek’s Creative Team

Matt Loehrer, an award-winning designer, joins specialty brand marketing agency Callahan Creek as senior art director. - November 14, 2014 - Callahan Creek

Talk Fusion Extends Dream Getaway Qualification

Incredible Associate Response Earns One Week Extension. - November 13, 2014 - Talk Fusion

Theory Brand Agency Launches in Salt Lake City, Utah

Theory Brand Agency is proud to call Salt Lake City, Utah, home. Backed with 30+ years of combined branding experience, Theory Brand Agency specializes in branded merchandise, custom product development, marketing collateral, brand consulting and graphic design. “We help provide small... - November 13, 2014 - Theory Brand Agency

St Louis Screen Printing and Promotional Product Design Agency Opens in Soulard, St Louis

Left Hand Promotions officially announced the opening of their new St Louis screen printing, t-shirt design and promotional product design company in Soulard, St Louis. - November 12, 2014 - Left Hand Promotions

TM Software Brings Tempo Timesheets and Tempo Planner Solutions to Enterprise Customers with JIRA Data Center Support

Tempo’s agile project and portfolio management solutions help businesses at all levels scale their teams, programs, and portfolios, staying lean and efficient with reliable, real-time data. - November 10, 2014 - Tempo

Keystone Click Achieves Master Certification with Constant Contact

Milwaukee marketing expert demonstrates proven track record delivering measurable results. - November 09, 2014 - Keystone Click

Best Displays & Graphics Release New Banner Stands to the North American Market

Best Displays & Graphics has announced the release of the Lumiline monitor banner stand to the North American Market. This allows businesses to incorporate a video or slideshow into their displays and presentations at trade shows, conferences and events. Monitor banner stands are ideal for... - November 08, 2014 - Best Displays & Graphics

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