Recent Headlines
Meyer Jabara Hotels and LRA Worldwide Create Themed “Destination Experience” for Guests
LRA Worldwide has partnered with Meyer Jabara Hotels to create a unique guest experience program at its properties. Meyer Jabara Hotels challenged each location to develop an appropriately “themed” hotel guest experience, reflective of the unique destination, attractions and local culture and began heavily marketing those themed experiences in July of 2004. LRA provides the accompanying Quality Assurance Audits to Ensure Delivery of “Extraordinary Guest Experiences.” - December 12, 2006 - LRA Worldwide, Inc.
New Talent Joins the Underdog Partners’ Team
Sue Czark and Mark Hopkins bring artistic ability to further Underdog Partners’ creative focus. - December 08, 2006 - Underdog Partners
Announcing Journey To Getting It
Ambeck Enterprise announces the release of Journey To Getting It, an in-depth electronic workbook that inspires the reader to achieve personal and professional success. Written by Avil Beckford, President of Ambeck Enterprise, and born out of her upcoming book Tales of People Who Get It to be released in January 2007, the workbook is based on the ideas, actions and beliefs that were uncovered in interviews of 34 highly successful individuals. - December 06, 2006 - Ambeck Enterprise
Underdog Partners Wins Four MarCom Awards
Consumer-centric marketing agency celebrates one-year anniversary with major recognition. - December 02, 2006 - Underdog Partners
Pakistan Portable Market Registers Highest Ever Growth of 64.1% YTY in Q2 2006, Springboard Research Finds
The portable segment dominated the overall PC/Server market in the quarter - November 30, 2006 - Springboard Research
Bangladesh PC/Server Market Breaks All the Barriers to Cross 50,000 Unit Shipments in a Quarter for the First Time, Springboard Research Finds
Despite the increased political uncertainties, the market registered a growth of 27.5% Year to Year in Q2 2006 - November 28, 2006 - Springboard Research
India Set to be the Fastest Growing SOA Market in Asia
Awareness in India is generally higher than other countries - November 23, 2006 - Springboard Research
Maximize your R.O.I. with Digital Communication Campaigns
Today the on-line advertising boom (+50% vs. a 2005 and medium investments of € 72,000), pushes the enterprises to move through innovative sales and marketing business strategies and through new media mix plans. The companies understood the objective to increase their market visibility... - November 22, 2006 - E-Business Consulting
AcuPOLL Research Launches ‘AcuPOLL Concept College’
Brand, Marketing Executives Can More Effectively Predict Product, Concept Success - November 21, 2006 - AcuPOLL Research, Inc.
LRA Worldwide to Exhibit at the American Marketing Association Mplanet Conference in Orlando
LRA Worldwide, Inc., a leading consulting and research firm specializing in Customer Experience Management (CEM), will be exhibiting at the inaugural Mplanet conference next week in Orlando, FL. Produced by the American Marketing Association, Mplanet is designed to bring together marketing leaders... - November 20, 2006 - LRA Worldwide, Inc.
Military Home Link to Creston Advertising & Marketing
Creston Advertising & Marketing is pleased to announce that the agency has been selected as the agency of record for Military Home Link. - November 16, 2006 - CrestonMedia Consulting
Marketing White Paper Explores Common B2B Sales and Marketing Pitfalls
Starr Tincup provides B2B firms with sustainable strategy techniques to decrease costs and increase lead generation. - November 15, 2006 - Starr Tincup
William Cline, Scuba Diving Industry Consultant, Receives Google Authorized Analytics Training by ROI Revolution
William Cline receives cutting edge training from a noted Google Authorized Training company, ROI Revolution, for website analytics applications. William says “Being trained by ROI has given me a market advantage in that very few scuba diving companies or tourism boards actually employ... - November 14, 2006 - Cline Group Advertising
Starr Tincup Triathlon Team Completes Second Month of Training and Fund Raising
Team prepares for triathlon and raises money to help fund blood cancer research, education and patient services. - November 10, 2006 - Starr Tincup
LRA Worldwide Senior Consultant Jeff Gurtman Featured in “Travelzoo Unleashed” Video Series
Jeff Gurtman, a Senior Consultant in LRA Worldwide’s Quality Assurance and Mystery Shopping practice, is a featured contributor for the online video series “Travelzoo Unleashed.” In the first installment in the series, titled “Jeff Takes Manhattan,” Gurtman provides... - November 07, 2006 - LRA Worldwide, Inc.
LRA Worldwide to Exhibit at the North American Conference on Customer Management in Orlando
LRA Worldwide, Inc., a leading consulting and research firm specializing in Customer Experience Management (CEM), will be exhibiting at the 4th Annual North American Conference on Customer Management (NACCM) in Orlando, FL. The conference, which combines presentations from world-class speakers and... - November 01, 2006 - LRA Worldwide, Inc.
Starr Tincup Marketing Firm Principal Leads Local Non-profit Organization
Principal becomes president of board of directors for non-profit organization. - November 01, 2006 - Starr Tincup
Brogan & Partners Convergence Marketing Lands HoneyBaked Ham Account
Convergence Marketing Firm Inks Deal With National Gourmet Ham Retailer - October 31, 2006 - Brogan & Partners Convergence Marketing
Starr Tincup Acquires New Client, Birkman International, Inc.
Marketing firm acquires new client that serves HR sector. - October 27, 2006 - Starr Tincup
Are You Still Looking for the Internet Marketing Box Lid?
A major new force in internet marketing was launched this week - and immediately promised to put enterprise-level web traffic acquisition and conversion tools and information within the reach of every business web site. Called OMS3, the [Perth, Australia]-based company has developed its own... - October 27, 2006 - Clausbrick Holdings, SA
Starr Tincup Methodology Becoming New Best Practice for B2B Firms
Marketing firm’s focus on Internet marketing aligns with emerging trends. - October 25, 2006 - Starr Tincup
Brogan & Partners Convergence Marketing Named Agency of Record by Gilbarco Veeder-Root
International Fuel Dispensing Equipment Supplier Selects Local Convergence Marketing Firm - October 24, 2006 - Brogan & Partners Convergence Marketing
LRA Worldwide CEO Rob Rush Invited to Address the Historic Hotels of America Annual Meeting
Rob Rush, CEO of LRA Worldwide, Inc., has been invited to address the attendees at the Historic Hotels of American Annual Meeting, October 24-26 at the Grand Hotel on Mackinac Island, Michigan. Rush will address the gathering Wednesday, October 25th at 11:30 AM on Customer Experience Management or... - October 11, 2006 - LRA Worldwide, Inc.
Starr Tincup Triathlon Team Completes First Month of Training
Team prepares for triathlon to raise money to help fund blood cancer research, education and patient services. - October 10, 2006 - Starr Tincup
Starr Tincup Vice President’s Ability to Retain Relationships with Major Clients is Key Asset to Firm
Marketing firm highlights Kevin Mangum’s ability to maintain long-term, successful client relationships. - October 09, 2006 - Starr Tincup
Successful Implementation of Business-to-Business Customer Research Survey Leads to Customer Win for Maven Research to Conduct Consumer Research
Full service research agency and provider of Customer and Employee Satisfaction Surveys in the UK announces its successful bid to conduct consumer research for National Grid Metering. - October 08, 2006 - Maven Research
Brogan & Partners Convergence Marketing Inks Deal With Jack Astor’s Bar and Grill
Local Marketing Firm Signs Deal With Cary Restaurant - October 05, 2006 - Brogan & Partners Convergence Marketing
Neal Watson, Stuart Cove and William Cline Invited to Speak on Dive Travel in China
Speaking on behalf of The Bahamas Diving Association and US Dive Market, Neal Watson, Stuart Cove and William Cline take a lead in learning about the Chinese dive market by presenting at the recent China Dive Expo, in Shanghai, China. According to Bahamas Diving Association Vice-President,... - October 02, 2006 - Cline Group Advertising
Starr Tincup Proves Ability to Market Successfully for Diverse Clients
Successful campaign demonstrates ability to move outside of usual HR, manufacturing or enterprise software and services clients. - October 02, 2006 - Starr Tincup
Web Host’s Customer Support Under Test at HosTest.net
Customer support is crucial in the web hosting business. Web hosts looking to improve their customer support performance will benefit from a new service available at HosTest.net. The testing and audit service of HorMart Ltd. gives the feedback on how customers are treated. WHAT: Web hosting... - September 30, 2006 - HorMart Ltd.
Starr Tincup Contributes to Freedom Day Community Service Event
Firm offers marketing expertise for charity. - September 29, 2006 - Starr Tincup
Brogan & Partners Convergence Marketing Wins Best Places To Work Award
Local Marketing Firm Recognized by The Triangle Business Journal - September 28, 2006 - Brogan & Partners Convergence Marketing
Worldwide Day of Play Calls Attention to Evolving Leisure Landscape
As popular cable network Nickelodeon prepares to celebrate Worldwide Day of Play by “going dark” on air Sept. 30 to encourage kids to get up, go out and go play, Leisure Trends Group takes a look at recent trends in America’s leisure habits. Sponsored by Nickelodeon and its... - September 28, 2006 - Leisure Trends Group
Starr Tincup Creative Director Moves to Account Management
Joe Galvan embarks on new career journey. - September 24, 2006 - Starr Tincup
Athletic Shoes Transcend Athletes; Sneakers Now a Wardrobe Staple
Athletic shoes have become as commonplace as blue jeans in America. Among Leisure Trends Group findings: 96 percent of Americans ages 16 and older own at least one pair of athletic shoes, even though just 58 percent of the population participates in sports and recreation in any three-month period. - September 21, 2006 - Leisure Trends Group
Hispanics Lead America's Love Affair with Athletic Shoes
Hispanics* lead all Americans in their love affair with athletic shoes, according to recent findings published by Leisure Trends Group, the foremost authority on the way America plays. Athletic shoes have become as ubiquitous as blue jeans in America. Leisure Trends recently released nationwide... - September 21, 2006 - Leisure Trends Group
Golf: Putting the Wrong Foot Forward?
Are golf shoe manufacturers putting the wrong foot forward? That’s the question posed by senior analysts at Leisure Trends Group in a recent study of America’s love affair with athletic footwear. According to the national syndicated LeisureTRAK® study, just one in four active... - September 21, 2006 - Leisure Trends Group
Starr Tincup Bolsters Web Marketing Experience with Key Hire
Robby Kyser joins firm to extend web marketing results for key clients. - September 20, 2006 - Starr Tincup
Brogan & Partners Convergence Marketing Announces New Employee
Lisa McNeill Joins Local Marketing Firm as Account Coordinator. - September 14, 2006 - Brogan & Partners Convergence Marketing
Starr Tincup Grows with Addition of New Intern
Starr Tincup, an integrated marketing firm focused on customer selection, acquisition and retention for software and services companies, announced today that Jennifer Huddleston has joined the firm as a content associate intern. Jennifer currently attends Texas Christian University where she is... - September 06, 2006 - Starr Tincup
Starr Tincup Aims to Raise $50,000 for the Leukemia and Lymphoma Society
Starr Tincup begins training for triathlon to help fund blood cancer research, education, and patient services - September 06, 2006 - Starr Tincup
LRA Worldwide to Exhibit at The American Marketing Association Marketing Research Conference in Chicago
LRA Worldwide, Inc., a leading consulting and research firm specializing in Customer Experience Management (CEM), will be exhibiting at the 2006 American Marketing Association (AMA) Marketing Research Conference, September 10-13 in Chicago. - September 05, 2006 - LRA Worldwide, Inc.
Jeffrey Gurtman Joins LRA Worldwide as a Senior Consultant
LRA Worldwide, Inc., a leading Customer Experience Management consulting firm, hires host of popular television show “Travel Spies” for its quality assurance practice. - September 02, 2006 - LRA Worldwide, Inc.
Keywords, Automation and Cash... Part 1
With the coming launch of Keyword Companion v.2.0 on September 12th, the Keyword Companion Team is launching part 1 of a 3 part series. This series outlines the nuances of proper Keyword Research and how a system can be used to build a complete automated approach. - September 02, 2006 - Clausbrick Holdings, SA
Medical Marketing Ideas Internet Radio Show
New medical marketing ideas internet radio show debuts. - August 30, 2006 - DoctorsEdge Marketing Group
Starr Tincup Expands by Adding Seasoned Marketing Experience
Starr Tincup hires new Vice President, Client Management. - August 23, 2006 - Starr Tincup
Breiter Strom, LLC and Richard East Rock IM World with New Report
With the pre-launch ok Keyword Companion now fully underway, Richard East and Breiter Strom released a report Sunday night that has literally caused a stir. Keywords, Conversion and Continuity is the name of the report. As one might expect from the title, the nature of the report (1:45 minute audio Ebook) explores these areas, as well as many other business related issues. Complete with exhibit mindmaps. - August 22, 2006 - Clausbrick Holdings, SA
Massive Re-Launch of Keyword Companion
Keyword Companion, a comprehensive keyword management tool, is slated to re-launch with its version 2.0 on September 5th. With the added Google API for easy PPC usage and the most innovative keyword research module now built in, Breiter Strom, LLC is expecting huge opportunity for the product. - August 17, 2006 - Clausbrick Holdings, SA
The Leadership Factor, Inc. Announces Senior Researcher Promotion
The Leadership Factor, Inc, announces Stacy Falkman’s promotion to senior researcher. Falkman, hired in February of 2005, graduated from Robert Morris University, with a Bachelor of Science in Business Administration - Marketing. She is responsible for satisfaction and loyalty research... - August 06, 2006 - The Leadership Factor, Inc.
E-Business Consulting Win the Online Marketing Campaign of Eurizon Financial Group
Eurizon Financial Group the company holds by Sanpaolo IMI with activities in the areas of retirement planning, medium-/long-term investment, personal protection and safeguarding of personal assets and savings, has entrust to E-Business Consulting the web media planning of the new corporate web site... - August 03, 2006 - E-Business Consulting